Sep 14 2019

Most European retailers are unaware of the new payment security standard

Even though the rise of digital commerce is a lifeline for many retailers, 75 percent of online retailers from European countries are not aware of the new payment security standard that will come into force next year, according to a Mastercard study made on a small group of online retailers in Europe. EMV 3D Secure Authentication, which was developed to improve consumer experience when making digital payments, will enter a new era of security standards for online transactions and will turn SCA (Strong Consumer Authentication) into a benchmark of the industry, supporting new technologies such as biometric authentication.